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SEO & Search Marketing

For some agencies, online advertising is all about shouting at the crowd with flashy rollovers, page takeovers, pop ups and SEO activities. On the other hand, we adopt interactive creative works with truly communicative and balanced messages and a successful online media planning, which target at getting attention of the people within lesser time. These are the most important things that can do a miracle to the business promotion.

Search Engine Optimisation

A good Search Engine Optimisation strategy is highly required for the online business marketing. In a nutshell, SEO (Search Engine Optimization) refers to the activity and process of optimizing a website's visibility in a search engine's results. The SEO experts at High Street apply right techniques to improve ranking of website on leading search engines like Google, Yahoo, Bing, Ask.com etc. More the exposure a website gets online, better the result will be. High Street strategically improves website's ranking on search engines and generate greater traffic.

SEO Benefits

There are many benefits of SEO for the corporate houses. Some of its advantages are:

  • Optimum ranking of websites on major search engines
  • A good ranking of website draws more draws more traffic
  • SEO also works as an internet marketing tool to enhance e-commerce
  • With SEO, Return on investment improves that you can bank on
  • SEO saves expenditure on advertising and grabs maximum attention at minimum cost

Important steps to enhance visibility online

  • Encourage Click through
  • Get Your Site Fully Indexed
  • Get Your Pages Visible
  • Track the Right Metrics
  • Build Links & Page Rank
  • Leverage Your Page Rank
  • Avoid Worst Practices

Interesting Features of SEO

  • SEO delivers qualified leads
  • 55% of online purchases are made on sites found through search engine listings
  • SEO proves to be 6 times more effective than a banner ad
  • 80% of internet user sessions begin at the search engines